Know Your Broker: Zerodha Review, Brokerage Plans, Margins and Customer Care

Zerodha Products

This broker will show you the segments that you can invest in (equity, commodity, currency, futures and options).

Equity
Commodity
Currency

Futures
Options

Zerodha Trading Softwares

Zerodha provides a variety of trading software and tools for its customers. It also partners with other companies to offer 3rd-party platforms to its customers. Zerodha offers a variety of platforms and tools, including:

Zerodha Kite Web
Zerodha Kite Mobile Application
Zerodha Coin Mutual Fund

Zerodha Varsity Mobile
Zerodha Sentinel

Zerodha Brokerage Plans

Choose from one or more plans below. Use tabs if multiple plans available. A single plan includes all the basic charges and brokerages, margins, etc.

Zerodha Other Investment Options

Through Bhim UPI, you can invest in bonds, mutual funds and IPOs. Direct mutual fund investment and equity delivery are both free.

Mutual Funds
IPO Platforms
Bonds & Debt

Exchange Traded Funds
Insurance

Zerodha Additional Features

3 in 1 Account
Free Recommendations
Free Research Reports

SMS Alerts
Margin Funding
Margin Against Share

Zerodha Pros

Zerodha is a self clearing broker, which means they don't collect clearing fees from customers.
They offer only Direct Plans for Mutual Fund Investments.
Golden Pi can also invest in bonds and G-securities
Offers financial education and stock market lessons for all.
Largest Indian Broker with 60 Lakhs Clients.
Zero Brokerage in Devlivery. Good for Investors.
Simple to understand trading platform
100% Online Account Opening

Zerodha Cons

Zerodha's call and trade charges are higher than other brokers.
NRI Account Opening can only be done offline.
Each investment instrument has its own platform. There is Kite for shares, Coin to manage mutual funds, and Golden Pi for bonds.
Customer support responses can take up to three weeks.
Software glitches can occur due to the large customer base.

Our Conclusion

Zerodha offers zero brokerage on equity delivery. Being a pioneer discount broker, it enjoys the highest active client base. It also provides a user-friendly interface, integrated back office (Console), and an education platform (Varsity) for beginners. Also, no installable software provided for trading. These features make it more investor-friendly.

If you are an Investor, the broker provides you with

Free educational content on the Stock Market and investing.
Free equity deliveries.
Real-time market alerts for free.
GTT (Good Till Triggered) order that enables an investor to place a buy/sell order that gets executed at the desired price for the desired quantity and that too with a validity of one year.